5/1/2023 0 Comments Twitter video rotate![]() With the correct sizing, you'll also need to change the point around which the video is rotated. Since you actually want the opposite in this case, you can use height: 100vw and width: 100vh to explicitly specify that you want height measured in terms of viewport width, and width in terms of viewport height. So after rotation, these values will no longer correspond correctly to the viewport dimensions. If you just use normal percentages to specify the width and height of the element, they will default to associating these dimensions with their viewport counterparts - but only prior to the rotation. It uses the hashtag #hrtech, which is commonly used by people in the human resource industry.This is a case where the new CSS3 units come in handy. Take this pinned Tweet from Workable for example. The second approach allows you to jump on the back of hashtags that are already popular. Trying to get people to use your custom hashtag when you only have five followers will be a challenge. This is more effective for companies that are established and already have a decent following on Twitter. ![]() The first approach is what you see in the examples from Greatist and H&R Block. For pinned Tweets, there are generally two approaches that businesses take: Not only do they make your Tweets more discoverable, but they also allow you to keep track of conversations about your topics. The importance of hashtags on Twitter can’t be stated enough. Using Sprout Social’s powerful Twitter analytics software will help you keep your ear to the ground when it comes to the activity, engagement and clicks on your pinned Tweet. You can also compare how your pinned Tweet performed against your regular Twitter content. Using UTM Parameters, you’ll be able to track conversions, as well as how visitors that come to your website through the pinned Tweet engage with your content. This will allow you to measure and monitor how effectiveness of the pinned Tweet. A Trackable URLĪnother important tip, particularly if you’re using a pinned Tweet to link to a landing page, is to include a trackable link. Notice how H&R Block’s landing page uses the same hashtag and even integrates Twitter with user generated content at the bottom. You can achieve this with a well thought out call to action phrase. ![]() If you’re promoting a contest like H&R Block or any type of special event, make sure that the landing page you’re linking to is a smooth transition from the Tweet. That way when someone arrives to your profile, the first thing they see is a Tweet that looks popular and important because so many other people have engaged with it.Ī trip to the NBA Finals is in your hands. You can take advantage of social proof by pinning an existing Tweet that already has some engagement. When your Tweets have been liked and Retweeted several times, it motivates other people to follow suit. On Twitter, social proof goes beyond just your number of followers. Whether it’s buying products because they have great online reviews or Retweeting a Tweet just because you saw that 20 other people already have. Whether we choose to admit it or not, social proof has a big impact on the decisions we make. A High Level of Engagement (Likes and Retweets) If you’ve been shying away from pinned Tweets, or don’t feel like you’ve been making the most out of it, here are five things your pinned Tweet should include: 1. How to Pin a TweetĮver since the feature was first launched, businesses and marketers have tried to figure out how to effectively utilize it. That gives it prime real estate on a social network that typically moves lightning fast. When people visit your profile, the pinned Tweet is the first thing they see, regardless of when you Tweeted it. Pinned Tweets are Tweets that stay static on the top of your profile. Back in 2014, Twitter revamped the profile view. One of the most notable changes during that update was the addition of the pinned Tweet feature.
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